Archive for October 14th, 2012

October 14, 2012


In my wildest dreams, I would have never imagined that I would have an idea worthy of a patent, but I have. I have worked with some very intelligent and creative people. Maybe my time spent with folks like Dr. Robert Moog and Raymond Kurzweil rubbed off in some way that I may never understand. But with the help of a couple of very talented co-workers at IGT, Nick Mayne and Lee Huber, my idea of a new way to deliver music on gaming machines is now Patent Pending. While I can’t reveal details, I can tell you about the thought process involved in coming up with a patentable idea.

When presented with a problem, you have choices that can be made to mitigate or even solve it. First you need to define what the problem is and study all of the factors that contribute to it. Defining the problem is like a mission statement. It is intentionally vague to allow flexibility, but defines what you are trying to accomplish. Your mission statement now allows you to find out the differences in what is happening now, and what you would like to see happen.

Once you understand exactly what is currently happening and why, you move on to the creative phase. I always start this phase with finding out what I can’t do. There will always be factors that you won’t be able to change. These could include hardware issues –like this machine doesn’t talk to that machine. It might cost too much to implement your new idea. Or in some cases, your manager, team or company simply won’t think that your idea is important enough to pay attention to. I’ve been in circumstances where big companies are only interested in you as a cog in the wheel, don’t respect your input and are poisoned by corporate politics. Fortunately for me, IGT fosters and rewards this kind of innovation and is always open to, and encourages new ideas.

Now that you know what you can’t do, you can become creative with a solution. This part is sort of like a maze. Mental gymnastics takes you down many paths only to find that your idea won’t work. But every time you go down a path, you narrow down possible solutions and possibly find new ones. While you ultimately may not find a solution, sometimes the light bulb in your brain goes off and you finally find a way to make your idea happen. The solution could even be something simple, but something no one ever thought of before.

I explained my solution to my partners, Nick and Lee. The common goal we had regarding the audio system could now be worked on with a road map of how it should work. While I worked on the music and documentation portion, they proceeded to create the software structure needed to make it work. Our studio gave us the time and support needed to make this new method work in the game.

Once people were able to hear what we had accomplished, it became evident that we were on to something bigger than just an idea to make one game sound better. That’s when our studio director urged me to apply for a patent.

The patent application process is very long and must go through many committees, lawyers and paperwork before it is actually sent to the U.S. Patent office. That only makes sense because it is very costly to apply for and defend a patent and it takes 3-6 years before a patent is actually granted. But this time, IGT ultimately decided that the idea was well worth it. So now my little idea is Patent Pending.

So the next time you see something that you think could be made better, maybe you are the one who can do that. You just never know without trying.